Mobile Gaming

Vungle buys mobile gaming analytics platform GameRefinery

GameRefinery’s Co-founder Markus Råmark, Veli-Pekka Julkunen, and Joel Julkunen, as well as the entire GameRefinery team, will join the Vungle organisation

Mobile Gaming

Mobile gamers are more impacted by in-app ads than non-gamers

According to a study by social game developer Zynga, 71 per cent of the developer’s mobile gamers feel that in-game ads on mobile are just as or more interesting than the ads they have seen on TV

Mobile Gaming

Facebook enters the world of cloud gaming

The first set of games released include Asphalt 9: Legends, Mobile Legends: Adventure, PGA Tour Golf Shootout, Solitaire: Arthur’s Tale, and WWE: SuperCard

Mobile Gaming

Big Brother mobile game lands with built-in audio ads

In the game, developed by 9th Impact alongside the show’s producer, Banijay, ‘housemates’ have to earn rewards in the form of BB currency in order to stay in the game and be in with a chance to win up to $1m

Mobile Gaming

Unity launches program to boost indie mobile game developers

The Game Growth Program will provide developers with access to technology, resources, and funding for user acquisition

Mobile Gaming

Emmi gamifies its latest product promotion via Tetra Pak QR codes

The games, developed by Appetite Creative, each correspond to one of the four milk products being promoted: Oat Milk Drink, Balance Drink, High Protein Milk Drink, and Milk Drink

Mobile Gaming

Amazon unveils Google Stadia cloud gaming rival, Luna

Amazon Luna, available through early access to invitees in the US, will enable people to stream games through Fire TV, PC, iPhone, and iPad, with Android compatibility on its way

Mobile Gaming

Gameloft buys interactive mobile storytelling game maker The Other Guys

The acquisition will give Gameloft ownership of The Other Guys’ mobile app development and TV production studio hybrid, which has been able to deliver over 2,300 episodes across 119 seasons and amassed more than 37m downloads

Mobile Gaming

Kinder Chocolate launches AR-powered app which brings its toys to life

Applaydu is aimed at children from four to nine years old and is designed to encourage bonding between parents and their children through games, interactive stories, activities, and more

Mobile Gaming

Epic Games to hold anti-Apple Fortnite tournament

The tournament, taking place on Sunday 23 August, celebrates the final days that iOS users have to enjoy the game alongside everyone else and gives players the chance to win prizes which appear to mock Apple

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