Pernod Ricard

Jameson and Sofar Sounds team up to showcase UK musicians through virtual gigs

Sofar’s Seen & Heard Listening Room will showcase 15 up-and-coming artists in a two-week series of 20-minute stripped back sets

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Pernod Ricard

Case study: TabMo, Havas drive footfall and increase brand awareness for Pernod Ricard

Pernod Ricard wanted to raise awareness of its new Malibu products (Passion Fruit 70cl and Pina Colada Can) launched in summer 2018 and increase sales by driving footfall to stores

Pernod Ricard

Absolut Vodka launches airport selfie campaign

Absolut Vodka has launched a campaign asking millennial travellers to be part of a ‘selfie mosaic’ to celebrate the launch of the Pernod Ricard-owned alcoholic beverage brand’s Absolut World limited

Pernod Ricard

Case Study: Pernod Ricard uses geo-targeting to promote whisky brands at UK airports

Pernod Ricard – which boasts brands including Absolut, Chivas Regal, Jacob’s Creek, and Jameson – had the aim of reaching consumers in transit at airports across the UK. To achieve

Pernod Ricard

Unilever, Diageo, Disney go beyond GDPR with support of WFA data manifesto

The World Federation of Advertisers (WFA) has gained support from companies like Unilever, Diageo, Disney, Just Eat, Mars, Pernod Ricard, and Shell in calling on brands to go beyond the

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