WATCH: Revolut enlists Munya Chawawa to launch latest ad

Revolut has launched a new brand campaign starring comedian, creator and presenter Munya Chawawa.

In partnership with After Party Studios, the film features Chawawa playing more than one character, like in his YouTube skits including an exaggerated version of himself and a high-flying Hollywood producer, also played by himself, all while demonstrating the game-changing capabilities of the Revolut app.

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The 80-second-spot was directed by Ben Doyle (RVBBERDUCK), the founder of After Party Studios, who worked closely with the content creator in crafting the script, in which he pokes fun at himself and his fame.

Revolut Brand Marketing Manager, Emily Lewis, said: “It was a really exciting opportunity to work with Munya and APS and create something unique. We’re a financial institution with a product embraced by millions so we needed an ad that communicates that in an engaging way. The team succeeded; for 80 seconds you can’t look away from Munya and his characters.”

Chawawa added: “When I was approached to star alongside myself in this campaign, it was a no-brainer. I’ve worked with Munya before, he’s a consummate professional with unfathomable good looks and irresistible charm. The end product was a super fun, super sleek Revolut ad.“

After Party Studios Managing Director, Joshua Barnett, concluded: “We are absolutely thrilled to have produced this incredibly fun and engaging campaign – our first of this kind for client Revolut – with the brilliant Munya at the helm.

“Our ambition was to deliver something that mirrored Revolut’s bold, fresh, and modern approach to finance whilst staying true to Munya’s unique comedic style and tone of voice.“

The news comes as recently, the fintech company launched its first campaign by creative agency, Anomaly, titled ‘The Future of Money’, which showcases the innovative product offerings of Revolut and highlights the reasons why the fintech app is the future, compared to traditional banking.