Microsoft

WATCH: Microsoft launches ‘AI for everyone’ ad for the Super Bowl

Microsoft has launched its first Super Bowl advert in four years, showcasing its AI assistant, Copilot. The 60-second campaign will run during the Super Bowl on Sunday [11 February 2024]

Microsoft

Vodafone taps Microsoft AI in 10-year deal worth £1.2bn

Vodafone has signed a 10-year deal worth £1.2 billion with Microsoft that will see the telecoms giant use Microsoft’s generative AI, digital and cloud services. The deal, will offer over

Microsoft

Movers and Shakers: Bauer Media, Instacart, Microsoft, Uberall, and more

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the hottest hires in the

Microsoft

Microsoft invests in $2bn GM Cruise funding round

Through the partnership, Cruise will leverage Microsoft’s Azure cloud computing platform to commercialise its autonomous vehicle solutions at scale

Microsoft

Movers and Shakers: Microsoft, Rapp, LiveXLive, Poly, Outreach, and more

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the hottest hires in the

Microsoft

Microsoft launches livestreaming ads for Xbox

The ads, which stream content generated by Xbox Interactive Studios, show live gameplay footage and give consumers the ability to interact with gamers in real-time

Microsoft

TikTok passes 100m Europe users, rejects Microsoft US takeover bid

News of the app’s Europe milestone comes a week after it launched its biggest UK ad campaign to date and over a month after it announced its ‘European Creator Fund’, which is aimed at nurturing and promoting talent across Europe

Microsoft

Walmart is working alongside Microsoft to snap up TikToks US business

Microsoft wasn’t the first company that the retail giant linked up with aiming to purchase TikTok’s operations

Microsoft

Microsoft confirms TikTok acquisition talks

Microsoft has entered into talks with TikTok’s parent company, ByteDance, about buying its US, Canada, Australia, and New Zealand businesses

Microsoft

Shutterstock teams up with Microsoft on advertising imagery

The API integration with Microsoft Advertising will give advertisers on the Microsoft Audience Network free access to millions of commercially licensed images

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