Snapchat

User engagement platform Aampe completes $7.5m funding round

A report on user engagement platform Aampe completing a $7.5m funding round

Snapchat

Nickelodeon forms nostalgic apparel partnership with Snapchat

Snapchatters and Bitmoji users will be able to choose from nine curated outfits, featuring references to SpongeBob SquarePants, Rugrats, Garfield, and Teenage Mutant Ninja Turtles, which can all be customised further.

Snapchat

NHS joins forces with Snapchat to raise organ donation awareness

The body-tracking AR lens, created in partnership with OmniGov at Manning Gottlieb OMD, enables Snapchatters to locate and educate themselves on key organs within the body

Snapchat

Snapchat to launch feature to remind users to clean up their friends list

Snapchat will begin rolling out the ‘Friend Check Up’ feature, which will notify users that they may wish to clean up their friends list and remove any unwanted people from it, in the coming weeks

Snapchat

Snapchat debuts video takeover ad format

The ‘First Commercial’ solution guarantees UK advertisers the influential first six-second unskippable ad spot on Snapchat’s suite of shows

Snapchat

Snapchat launches video series celebrating disruptors

The ‘Positive Disruptor’ video series, hosted by Snap’s International Vice President Claire Valoti, features the likes of Channel 4 CEO Alex Mahon, fashion designer Charli Cohen, and Gymshark founder Ben Francis

Snapchat

Snapchat debuts TikTok rival alongside the lure of $1m

The app’s new Spotlight section puts the ‘spotlight’ on creative videos from users in a stream of publicly submitted posts

Snapchat

Dior partners with Snapchat on B27 sneaker try-on lens

Snapchatters are able to ‘try-on’ six pairs of sneakers from the collection in augmented reality

Snapchat

Snapchat launches Sounds, its TikTok rival

The feature, called ‘Sounds’, gives Snapchatters the ability to add music – either pre- or post-capture – to their Snaps from a range of emerging and established artists

Snapchat

Snapchat introduces UK creative diversity initiative

Working alongside Creative Equals, the initiative is aimed at bringing together a diverse group of UK advertising creatives to develop creative solutions to societal issues

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