All Ads Up: Sizmek talks mobile advertising

Tyrone Stewart talks everything mobile advertising with Andrew Morsy, UK managing director at open ad management company Sizmek and former VP of sales EMEA at StrikeAd – which was acquired


Sizmek Brings Hyperlocal and Contextual Video Ad Targeting to StrikeAd Platform

Sizmek has unveiled two enhancements for its StrikeAd mobile-first programmatic media platform. Ad buyers can now access hyperlocal and contextual, page-level video ad targeting capabilities on the platform to target


StrikeAd Signs Three-year Device Detection Deal with 51Degrees

StrikeAd has signed a three-year deal with device detection firm 51Degrees to integrate its tools into StrikeAd’s media buying platform, ensuring that messaging is optimised for the users screen size.


Statiq Adds Byyd and StrikeAd as DSP Partners

Location audience data firm Statiq has expanded its scope with the announcement of two new demand side platform (DSP) partners, Byyd and StrikeAd, who will be making use of its


Sizmek Buys StrikeAd for $11.6m

Open multi-screen ad management platform Sizmek has acquired mobile Demand Side Platform (DSP) StrikeAd for $11.7m (£7.4m). StrikeAd can claim, with some justification, to be the world’s first dedicated mobile


Adsquare Reveals Four Additional DSP Partners

Mobile audience data provider Adsquare has added AdMaxim, LiquidM, StrikeAd and Byyd to its list of approved DSP partners, granting a wider range of advertisers, agencies and trading desks access

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