AI

Future of Mobile Festival 2024 schedule announced

The schedule for Masterclassing’s 2024 Future of Mobile Festival has been announced. It includes nine Mobile & App Masterclasses, starting in Barcelona on 27 Feb, with other events taking place

AI

3DLook enters strategic partnership with Bershka

3DLook, which specialises in AI-powered mobile body scanning and virtual try-on solutions, has announced a strategic partnership with Bershka, a leading fashion brand under the Inditex (ITX) umbrella. The collaboration

AI

SurveyMonkey launches Build with AI survey-creation feature

Online surveys firm, SurveyMonkey, has released Build with AI, a new survey-creation feature powered by AI research and deployment company, OpenAI. Build with AI, the newest capability in the SurveyMonkey Genius line-up

Member Content The Brandtech Group brings together content, commerce and community, fusing Acorn-i with Jellyfish to create Jellyfish Commerce
AI

The Brandtech Group brings together content, commerce and community, fusing Acorn-i with Jellyfish to create Jellyfish Commerce

Acorn-i, the leading technology-driven eCommerce and retail media company, has integrated with Jellyfish, the global digital marketing business and fellow Brandtech Group company. Together, they create a dynamic entity within

AI

Movers & Shakers: Kind, BHSF, Genie Shopping, SmartNews and more

The mobile and digital marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our monthly round-up of the hottest hires

AI

IPA and ISBA launch industry principles for use of generative AI in advertising

The IPA and ISBA have announced twelve guiding principles for agencies and advertisers on the use of generative AI in advertising. The principles are broad-brush and designed to ensure that

AI

Report reveals excitement and concerns over generative AI

Publicis Sapient has released the results of a survey of 10,957 consumers in seven countries on how they view (and use) generative AI, and how brands can harness the new technology

AI

User engagement platform Aampe completes $7.5m funding round

A report on user engagement platform Aampe completing a $7.5m funding round

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2023 Effective Digital Marketing Awards Shortlist revealed

A report on the announcement of the 2023 Effective Digital Marketing Awards Shortlist

AI

2023 Effective Mobile Marketing Awards Shortlist revealed

A report on the announcement of the 2023 Effective Mobile Marketing Awards Shortlist

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