ABC gets control of Viewability and AV Standards from JICWEBS

ABC has worked closely with JICWEBS in the development of the viewability principles and, most recently, had an input in the development of mobile web and in-app viewability testing


Facebook and Instagram handed brand safety certification

JICWEBS gives Facebook and Instagram seal of approval for brand safety efforts


The Conscious Advertising Network is here, but do we need it?

The ethical advertising coalition known as the Conscious Advertising Network (CAN) has now officially launched. Its aim? To stop advertising abuse by ensuring that industry ethics catch-up to the technology


GroupM achieves two JICWEBS Seals for anti-ad fraud and brand safety

GroupM UK, the UK arm of WPP’s media investment group, has gained two JICWEBS (Joint Industry Committee for Web Standards) Seals of Compliance for meeting the agreed industry standards for


Movers & Shakers: JICWEBS, HiBob, Appetite Creative, SQN and more

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the hottest hires in the


JICWEBS and TAG to align UK and US ad fraud measures

The Joint Industry Committee for Web Standards (JICWEBS) and the Trustworthy Accountability Group(TAG), a pair of UK and US cross-industry bodies, have announced the next stage of their partnership which


YouTube gains JICWEBS brand safety certification

YouTube and brand safety are two things that haven’t always been associated with one another in a positive light. But that has all changed as the video sharing site has


JICWEBS and TAG agree to align UK and US brand safety and ad fraud measures

Chair of JICWEBS Richard Foan UK and US cross-industry standards bodies the Joint Industry Committee for Web Standards (JICWEBS) and the Trustworthy Accountability Group (TAG) have promised more consistency within


Havas becomes latest agency to gain JICWEBS anti-fraud and brand safety certification

Digital agency Havas has become the latest marketing firm to be certified for both brand safety and anti-fraud by JICWEBS, the independent body that sets best practice and standards for


JICWEBS is offering certification to anti-online ad fraud product providers

JICWEBS chairman Richard Foan The Joint Industry Committee for Web Standards (JICWEBS), an independent body which defines best practice and standards for online ad trading in the UK and Ireland,

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