Peoples Choice 2018 Spotlight – Brand of the Year

Our Effective Mobile Marketing Awards celebrate the best and brightest that the industry has to offer, and as a part of that, we think its important that the industry itself


KLM launches augmented reality service for hand baggage check

Airline KLM has introduced a new feature in its app that uses augmented reality to help passengers assess wether their hand baggage is of the correct size. The functionality, which


KLM brings AI-driven service to Google Assistant

KLM Royal Dutch Airlines, the flag carrier airline of the Netherlands, has brought its smart assistant to Google Assistant, enabling customers to use voice commands to search for KLM flights.


KLM introduces Messenger chatbot for ticket booking

KLM Royal Dutch Airlines has introduced a new AI-powered Messenger chatbot that enables customers to book their tickets without needing to talk to one of the company’s agents, unless necessary.


KLM introduces emoji directions service on Messenger

The flag carrier airline of the Netherlands, KLM Royal Dutch Airlines has introduced an emoji service to add to the post-booking Facebook Messenger integration that it introduced almost a year


KLM Customer Service Lands in Facebook Messenger

Dutch airline KLM has integrated with Facebook Messenger to bring its post-booking process into the messaging app. Passengers can receive confirmation of booking and check-in, access their boarding pass and flight status updates,


Innovation Lab: Airport Robots, Drones vs Sharks and Gentle Cybernetics

At Mobile Marketing were proud to help tech companies showcase their cutting-edge solutions, whether its on our website, in our magazine or at our Mobile Marketing Summits. Giving a platform


KLM Opens Up Customer Service via WeChat

Dutch airline KLM has launched a CRM service over Chinese chat platform WeChat. Chinese passengers will be connected to KLMs customer service team via its existing Salesforce Service Cloud portal,


KML Deploys iPads for Cabin Crew

Dutch airline KLM is deploying iPads on its aircraft, not for passengers’ entertainment, but in order to enable the crew to work more efficiently. KLM is working with Teleena on

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