Networks Archives - Mobile Marketing Magazine

Networks

Networks

AT&T reportedly considering acquisition of AppNexus

Less than a week after its acquisition of Time Warner received approval, US mobile operator AT&T is reportedly in talks to purchase ad tech firm AppNexux. According to Cheddar, which

Networks

UK body calls for radical improvement to mobile and broadband services

The head of the UKs National Infrastructure Commission has called for urgent action to tackle poor mobile phone coverage after a new study revealed that 30 per cent of the

Networks

Google tests Triangle, an app for managing mobile data

Google has launched Triangle, an Android app for managing mobile data usage, in a pilot in the Philippines. Triangle enables users to monitor their data usage and, for participating networks,

Networks

One of UK’s most remote villages gets 4G for the first time

The aptly-named Staylittle in Powys, Wales was once dubbed ‘the village that is cut off from the UK’, but now the rural community is celebrating its first permanent 4G mobile

Networks

Telecoms operators provide better data than Google, Apple, Samsung

67 per cent of brands consider telecoms operators to be a better original source of data insights than Google, Apple and Samsung. According to an Ovum study, commissioned by Synchronoss,

Networks

Sky Goes Quad Play with Mobile Network Launch

Broadcaster Sky has unveiled plans to launch a mobile virtual network in the UK, offering customers call and data plans in addition to its existing broadband, television and fixed-line telephone

Networks

Three Drops Ad Blocking Plans, Admits it Pissed Off Google

Three has abandoned its ad blocking plans, following a one-week trial in June. The UK mobile network operator had been working with Shine, which has been pushing its network-level ad blocking tech

Networks

AT&Ts $85bn Time Warner Acquisition to Bring TV and Mobile Closer Together

Its been a strange few years for mobile network operators, as they try to find their place in a world where OTT services like WhatsApp, Skype and Facebook have eaten into

Networks

AT&T Strengthens Paid Streaming Service with Partnerships

US mobile network AT&T is doubling down on its VRV subscription-based streaming service, signing deals with popular web channels including CollegeHumor, Funimation and Machinima to join its existing lineup. The

Networks

Vodafone Blocks Scam Calls on Network Level

UK network operator Vodafone has introduced new barring technology aimed at blocking bulk nuisance and scam calls from entering its network in a move that will significantly reduce distress for

Video Interviews

Talking Mobile with Jamil Gaith, Co-Founder & CEO @ Mobile Arts

Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.

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Talking Mobile with Adjust’s SVP of Global Revenue, Ender Ozcan

Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.

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Talking Mobile with mParticle’s SVP Global Revenue, Rob Murphy

Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning

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Talking Mobile with mParticle’s VP, International Customer Success, Matt Monks

Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in

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Talking Mobile with Digital Turbine

Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the

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Talking Mobile with France Télévisions

Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.

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Talking Mobile with ConsultMyApp

David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.

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Talking Mobile App Maturity with Airship

David Murphy talks to Airship Senior Strategy Consultant, Monica Lawson, about the companys Mobile App Experience Maturity Assessment tool

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Talking Mobile with Yodel Mobile

David Murphy takes a deep dive into app marketing with Mick Rigby, Founder and CEO of Yodel Mobile

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Socially-responsible social media

Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet

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