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Channel 4 unites with supermarkets to take stand against racism in solidarity with Sainsburys

Aldi, Asda, Co-op, Iceland, Lidl, M&S, Sainsbury’s, Tesco, and Waitrose & Partners have teamed up with Channel 4 to unite against hate, airing ads carrying the hashtag #StandAgainstRacism one after the other

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Sainsburys partners with Deliveroo to bring freshly made pizza to your door

Sainsbury’s has teamed up with Deliveroo to become the first UK supermarket to offer hot takeaways through the food delivery service. Customers in Cambridge, Selly Oak, West Hove, Pimlico, and

Sainsbury's

Sainsburys trials mobile scan-and-pay in UK store

In a UK supermarket first, Sainsburys is trialling new technology that will enable customers to scan, pay and go using its smartphone app at one of its busy London convenience

Sainsbury's

Online display ads deliver ROI of almost double for brands in UK supermarkets

Every £1 spent on online display ads delivers an average of £1.94 in sales in UK supermarkets, according to a year-long research project involving Unilever, Nestlé, i2c, Nielsen, Nectar, and

Sainsbury's

Sainsburys launches the UKs first ad shot on Snapchat Spectacles

Sainsbury’s has teamed up with creative company Gravity Road to release the first UK ad shot on Snap’s Spectacles. The 10-second video is shot in a 115-degree circular format from

Sainsbury's

YouTube Reveals Most Popular Christmas Ads

YouTube has released viewing figures for Christmas adverts hosted on its platform, revealing which brand has managed to prove the most popular with its seasonal campaign. John Lewis Buster the

Sainsbury's

Sainsburys Expands Christmas Campaign with First Ever UK Karaoke Snapchat Lens

Sainsbury’s has teamed with Analog Folk to add Snapchat to its Christmas campaign – claiming to have launched the first ever UK karaoke Snapchat Lens. It builds on the supermarkets

Sainsbury's

YouTube Reveals Christmas Ads Leaderboard

YouTube has created a Christmas Ads leaderboard aimed at showcasing the most popular seasonal brand ads, according to view count on the video streaming service. Currently, John Lewis Monty the

Sainsbury's

Sainsburys Declared UKs Most Socially Influential Retail Brand

Sainsburys have been named as the UKs most socially influential retail brand based on the companys interactions with consumers over social media channels. The figures come from a new study

Sainsbury's

Sainsbury Planning Store Guide and Pay via Mobile App

Sainsburys is about to begin trials on a shopping app that will help shoppers navigate their way through stores to find their favourite products, then pay via their phone with

Video Interviews

Talking Mobile with Jamil Gaith, Co-Founder & CEO @ Mobile Arts

Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.

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Talking Mobile with Adjust’s SVP of Global Revenue, Ender Ozcan

Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.

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Talking Mobile with mParticle’s SVP Global Revenue, Rob Murphy

Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning

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Talking Mobile with mParticle’s VP, International Customer Success, Matt Monks

Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in

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Talking Mobile with Digital Turbine

Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the

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Talking Mobile with France Télévisions

Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.

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Talking Mobile with ConsultMyApp

David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.

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Talking Mobile App Maturity with Airship

David Murphy talks to Airship Senior Strategy Consultant, Monica Lawson, about the companys Mobile App Experience Maturity Assessment tool

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Talking Mobile with Yodel Mobile

David Murphy takes a deep dive into app marketing with Mick Rigby, Founder and CEO of Yodel Mobile

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Socially-responsible social media

Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet

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