Daimler-owned taxi app MyTaxi saw an increase of 150 per cent in app downloads last year, with nearly 80 per cent of London’s 23,000 licensed black cabs now registered to
Daimler-owned taxi app MyTaxi has launched in London following its merger with Hailo, a British taxi app, in July last year. The launch enables passengers in the London to
Yesterday we reported on an upcoming merger between Daimler-owned taxi-hailing app MyTaxi and Hailo, the UK-based ride-hailing startup. The merger has now been confirmed, as has the fact that the
Automaker Daimler is planning on extending the European footprint for its ride-hailing business MyTaxi by undertaking an all-share merger deal with UK firm Hailo, which will be announced as soon
Google has added five taxi booking services to its Google Maps integration, which it originally launched with Uber all the way back in November 2014. When users search for direction
Hailo, the taxi-hailing service founded by three former London black cab drivers, has reported an £21.7m loss in the wake of the closure of its US operations in October 2014,
Londons 22,500 black cabs will accept mobile payments from today onwards with the launch of a mobile payment service from taxi app Hailo, bringing a safe and secure mobile payment
Taxi booking app Hailo and restaurant marketplace Bookatable have partnered to integrate the latters cloud-based table reservation into the formers ride-hailing system, so restaurants can book taxis for diners with
First Great Western, Hailo and Museum of London will be among the travel brands speaking at the Mobile Marketing Travel & Tourism Summit in London on Thursday 4 June. Anthony
Taxi-hailing service Uber has expanded to its fourth UK city, Birmingham, which joins London, Manchester and Leeds as cities within England that can hire private hire vehicles using the app.
Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.
Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.
Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning
Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in
Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the
Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.
David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.
Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet
As mobile app marketing evolves, staying ahead means exploring innovative channels that combine extensive reach, precision targeting, and cost-efficiency. Learn about OEM advertising—a powerful alternative to traditional methods. While paid
Building mobile’s unstoppable flywheel of acquisition, product and engagement. The mobile app industry is at a turning point, grappling with the challenges of sustainable and profitable growth in a highly
Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has
In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale
Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms
In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support