The ‘Smarter Living Challenge’ will initially work with 60 households across the UK, investigating how digital technology can help make their lives easier, reduce emissions, and save them money
Smart devices, or consumer products that can be linked to other technology, have been rapidly growing and improving due to factors such as faster broadband speeds, mobile advancements, and hardware.
The majority of smart speaker users (7 in 10) say their devices cause privacy concerns, according to The Case for Voice Control, a new report released by Hub Entertainment Research.
Brilliant, a smart home control company, will be teaming up with LIFX, maker of colored Wi-Fi enabled smart lights, to allow LIFX customers to use the Brilliant mobile app to
Automated home devices, such as smart thermostats and smart speakers, are expected to be worth $75bn to the industry by 2025, according to GlobalData. Smart thermostats are becoming more popular
22 per cent of UK households now own a voice-controlled digital home assistant device, such as an Amazon Echo or Google Home, doubling the 11 per cent figure recorded in
Century Communities, Inc., a national home builder, has announced the launch of its new initiative, Century Home Connect, which will implement Google Assistant technology into all of its soon-to-be constructed
Amazon has put pen to paper on an agreement to acquire home mesh router startup Eero, with an eye on making it easier for people to connect their smart home
The National Audit Office (NAO) has warned that there is “no realistic prospect” of the UK government meeting its own deadline to install smart meters in the home of every
Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.
Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.
Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning
Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in
Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the
Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.
David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.
Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet
Building mobile’s unstoppable flywheel of acquisition, product and engagement. The mobile app industry is at a turning point, grappling with the challenges of sustainable and profitable growth in a highly
Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has
In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale
Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms
In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support
Customers expect a personalized, seamless experience when they interact with brands – which is why business demand for customized customer engagement solutions has never been stronger. Read this IDC Analyst