Jaguar Land Rover (JLR) has begun offering mobile data services in its latest vehicle models in Spain, Portugal, Belgium, the Netherlands, Luxembourg, and France. In order to offer the services,
Transatel, one of Europes leading mobile virtual network enablers, has partnered with Jaguar Land Rover to help the automotive brand offer in-car wi-fi for passengers, as well as infotainment services
UK Autodrive, the UK’s largest trial of connected and autonomous vehicle tech, has made its way on to the UK’s roads with in-city trials kicking off in Coventry. The project
David Murphy talks connected cars and virtual reality with Jaguar Land Rovers global head of digital marketing, Dominic Chambers MM: Dominic, just looking back at our coverage of what you’ve
Jaguar Land Rover has teamed up with Grammy-award winning, multi-platinum virtual band Gorillaz to recruit the next generation of electronic and software engineers. The automotive company is to recruit 5,000
Jaguar Land Rover has welcomed two new startups in the form of Lisnr and Pilot to its Portland-based tech incubator, which it created in January 2016 with the aim of
Jaguar Land Rover’s mobility and smart transportation investment, InMotion Ventures, has picked up a stake in ride-hailing company Lyft. The deal sees the Tata Motors-owned British automaker invest $25m (£19m)
Land Rover has teamed up with four-time Olympic champion sailor Sir Ben Ainslie, and his America’s Cup team, to produce a VR film ahead of the sailing competition. The experience,
An ‘irresponsible’ Jaguar Land Rover ad has been banned by the Advertising Standards Authority (ASA) because it could potentially encourage unsafe driving. The advertorial, seen on 24 September 2016 in
Jaguar Land Rover has teamed with Shell to provide cashless payment via its car’s touchscreens at Shell service stations across the UK. Jaguar Land Rover car owners, with the Shell
Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.
Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.
Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning
Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in
Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the
Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.
David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.
Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet
As mobile app marketing evolves, staying ahead means exploring innovative channels that combine extensive reach, precision targeting, and cost-efficiency. Learn about OEM advertising—a powerful alternative to traditional methods. While paid
Building mobile’s unstoppable flywheel of acquisition, product and engagement. The mobile app industry is at a turning point, grappling with the challenges of sustainable and profitable growth in a highly
Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has
In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale
Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms
In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support